As a rock star, reality star, spokesperson, businessman, and philanthropist, Bret Michaels does more jobs in a single day than most people do in an entire lifetime. Depending on the hour of the day he’s a cultural icon, a rock god, an entrepreneur, a TV star, a father, the face of the American Diabetes Association, a supercross enthusiast, solo artist, Poison frontman, and a generous donor to a myriad of charitable causes.
Michaels first rose to fame as the frontman of Poison. As one of rock’s most iconic and enduring bands, Poison defined the fast, gritty, and glamorous rock ‘n’ roll scene. Since the band’s beginning, Poison has achieved massive success- releasing eight studio albums, four live albums, and selling over 30 million records worldwide and 16.5 million records in the U.S. alone.
Bret Michaels’ solo career has been equally successful: his most recent solo album, “Custom Built,” released in July of 2010, topped the charts, reaching #1 on Billboard’s Hard Rock list. His current solo tour, “Get Your Rock On” is selling out arenas across the country and his forthcoming solo album of the same name will be released this summer.
Michaels has achieved stunning success in the realm of reality TV as well. His “Rock of Love” television series is one of the most successful in VH1’s history. VH1 and Bret Michaels teamed up again for his family-oriented 2010 docu-series “Bret Michaels: Life As I Know It.” He went head to head with some of the brightest minds in business on Donald Trump’s NBC hit, “Celebrity Apprentice” and went on to “Trump” the competition with his Trop-A-Rocka Snapple drink.
Philanthropy remains an important facet of Michaels’ career. A lifelong diabetic, he partnered with the American Diabetes Association in 2010, acting as a spokesperson and sponsor. Beyond his role as spokesperson Michaels has gone on to help Ford raise an additional $400,000 for diabetes research at the Barrett-Jackson auto auction this past February as well as donating numerous items for auction for Diabetes related events.
Michaels’ charitable outreach extends far beyond diabetes, however. Rocking out and giving back go hand in hand for Michaels, who supports a diverse array of charities and causes. In March 2011, he performed at Muhammad Ali’s Celebrity Fight Night in support of the Muhammad Ali Foundation, which gives to those suffering from Parkinson’s disease. Michaels was so touched by the event and the cause that he donated $20,000 of his own money to the Muhammad Ali Foundation to help heal those afflicted by Parkinson’s. Michaels took on the role of fundraiser as well, raising more than $200,000 for the Barrow Brain Tumor Foundation, with a star-studded dinner in his own home. He is also a supporter of the Camelot Therapeutic ranch and sponsors a horse with his family. The ranch provides services at no charge to adults and children with disabilities.
Michaels continues to stretch himself and challenge himself to take on new projects in music, business, and beyond. He recently partnered with legendary guitar company, Dean Guitars, to design his first ever signature Bret Michaels series. Michaels calls Dean Guitars “the only guitars that can keep up with me, holding up tour after tour.” He is also actively involved in the world of extreme sports. He recently created (and awarded on May 7, 2011) the first annual Bret Michaels Rock Hard, Ride Hard Award for supercross- a cash prize for the toughest and most tenacious supercross rider of the season.
Michaels will be capping of his year on a high note with November 2011’s “Bret Michaels Rock Your World Super Cruise.” Fans will be able to rock out and party hard right along with Michaels on the four day concert cruise extravaganza and it is sure to be an event to remember. And with his “Get Your Rock On” solo tour underway, the Poison 25th Anniversary Tour and Motley Crue/ Poison Summer Tour launching this May, Michaels will be rocking right through 2011.
Bret Michaels may have been in spotlight for decades, but he is certainly showing no signs of slowing down.